The podcasting universe is like the economy.
There are a few hyper-successful mavericks at the top. Think Joe Rogan, Oprah, and Tonny Robbins.
There are over 1 million active podcasts in the Apple Podcasts directory.
How can your podcast stand out from the crowd and actually be heard?
Podcasting takes your precious valuable time, money, and hard work.
Make sure listeners can actually find you and keep coming back.
Producing a podcast in 2020 definitely has its challenges:
The podcasting universe is like the economy.
There are a few hyper-successful mavericks at the top. Think Joe Rogan, Oprah, and Tonny Robbins.
Below them is a small club of creators doing pretty darn well.
Then, there’s the struggling, nameless masses hoping for better days.
It’s possible to make vertical movement from one group to the next but it doesn’t happen by accident.
For the few with the know-how, dedication, and guidance to break through, podcasting turns into a rewarding magic carpet ride.
It’s happening for podcasters like you every single day.
These podcasters aren’t “famous” in the traditional sense. But they’re famous to the right people: customers, clients and consumers who want to hear the words of an expert.
When you get your content out there, it takes the burden off of selling. People are eager to have their problems solved.
When you are painted as an in-demand expert through your podcast, leads gravitate to you.
That means:
You don’t have to hire a “podcast marketer”.
You don’t need to spend a single cent on advertising.
You don’t need to have an “in” at Apple or schmooze your way into some backdoor connection.
Podcasting is the perfect business building tool because it’s not annoying or intrusive like those ads on YouTube.
Listeners self-select into your content because they’re hungry to learn.
Without any slick salesman tactics, your podcast opens the door for clients and collaboration.
But it won't happen on its own. You must take action to stand out.
Whether you have 10 or 10,000 listeners, the amount of effort to create a podcast episode doesn't change.
What does change is your results: Sales, newsletter signups, followers, phone calls...
Podcast Marketing 101 will help ensure you reach the largest audience possible.
Being a highlighted content creator on Apple Podcasts or Spotify is great… if you can get there.
For most, looking at the top podcasts is a little like commuting past those $4 million homes on the water most people will never be able to afford. It gives you an ambitious but saddening flavor of FOMO.
In Podcast Marketing 101, we dismantle the “tricks of the trade” that optimize your podcast for success.
Want to know a secret?
There's NO surefire way to make it into Apple's "New & Noteworthy" section. Anybody who claims so is lying to you, just to take your money.
But wouldn't you at least want to know that you're moving closer to the target rather than farther away?
Employing these strategies still leads to higher placement, more listeners, and more traffic to your website.
The NBA didn’t make Michael Jordan a billionaire. That was thanks to Nike and Gatorade.
Podcast Marketing 101 breaks down how to find the right sponsors and negotiate a deal that’s worth your while.
You'll learn:
The technical details of placing ads in your podcast.
How to find ad content that resonates with listeners.
What you can charge for advertising.
The optimal way for your podcast to generate revenue.
Many of the new podcasters we work with all have the same problems:
There was an educational void in the podcasting space.
What didn't exist was a concise form of the most important aspects of podcast marketing.
Understand them and your podcasting efforts will pay off.
There's no other course like it, and best of all, it takes less than 2 hours to get through.
The content in Podcast Marketing 101 comes only from years of experience working in the industry.
You won't find this anywhere else.
This step-by-step online course will teach you how to use your podcast to grow your business.
It's time to stop podcasting into the abyss.
Make sure your podcast is working for you.
Click now to invest in your future.
The information contained within this course and website is provided in good faith and for informational purposes only. Podcast Propeller does not make any warranties about the completeness, reliability and accuracy of this information. Any action you take upon the provided is strictly at your own risk. Podcast Propeller will not be liable for any losses and/or damages incurred by using our website or course material. Results are not guaranteed nor implied.
Get started today before this once in a lifetime opportunity expires.
Could your podcast have hundreds more subscribers?